Here’s a detailed overview of Horlicks Classic Malt – 1 kg:

Product Highlights

Horlicks Classic Malt 1 kg

• Weight: 1 kg powder
• Form: Convenience jar/tub (also available in pouches)
• Suitable for vegetarians

Nutrition Facts (per 100 g / per 27 g serving)

Nutrientper 100 gper 27 g servingEnergy~377 kcal~102 kcalProtein11 g~3 gFat2 g~0.5 gCarbohydrates79 g~21 gSugars46 g~12 gCalcium741 mg~200 mgVitamin D~9.3 µg~2.5 µgVitamin C148 mg—(Source: OpenFoodFacts, Amazon & Indian listings)

Ingredients & Allergens

• Base: Malt (barley, wheat flour, wheat, millet ~66–67 %)
• Milk Solids: ~14 %
• Sugar: ~8–13 % added
• Enriched with vitamins (A, B-complex, C, D, E) and minerals (calcium, iron, zinc)
• Contains gluten (barley, wheat), milk, soy protein — not gluten-free

Claimed Benefits

• Supports bone strength (calcium + vit D)
• Aids muscle and lean tissue development (protein)
• Boosts immunity and cognitive function (vitamins C, B-complex, Zinc etc.)
• Provides sustained energy from malted carbohydrates.
• Clinically studied for helping children become taller, sharper, stronger.

Usage & Storage

• Serving size: 27 g (~3 heaped tsp)
• Mix with 200 ml hot or cold milk or water
• Use 1 to 2 servings daily, commonly at breakfast or bedtime.
• Store in cool, dry place; reseal tightly after opening.

Considerations & Critiques

• High sugar content: ~12 g per serving (~46 g per 100 g) — many users find it overly sweet

“some people say it’s super sugary… classic malt has over 70 g of carbohydrates”

“Until August 2024... sugar per 100 g rose from 32→46 g”

• Debated nutritional value: Some argue its benefits mainly come from accompanying milk; excessive sugar may offset its advantages.
• Not suitable for gluten-sensitive individuals: Contains wheat and barley.

Summary

Horlicks Classic Malt is a nutrient-enriched malted health drink powder providing protein, vitamins, and minerals. It’s especially popular as a growth supplement for kids. However, it’s also quite high in sugar and contains gluten, milk, and soy — so it may not fit all dietary preferences. Those monitoring sugar intake or needing gluten-free options might prefer alternatives such as unsweetened malt powders.